In a groundbreaking move that is set to transform the Sierra Leone Premier League, Leone Rock Metal Group (LRMG) has signed a significant sponsorship deal for the upcoming 2023/2024 season.
This momentous partnership, which was sealed with the signing of a Memorandum of Understanding (MOU), signifies a remarkable milestone for both the league and the country.
LRMG has committed an impressive $80,000 USD or SLL1.8 billion towards the Sierra Leone Premier League, underlining their dedication to elevating the beautiful game in Sierra Leone.
The Chief Technical Officer of LRMG, Salim Sillah in announcing this sponsorship, emphasized that their commitment extended far beyond financial support. “LRMG will also be providing referee uniforms and kits for the league, ensuring the utmost professionalism and integrity in every match”, he disclosed.
Adding to the significance of this sponsorship, Leone Rock Metal Group will be introducing two prestigious awards: the “Player of the Month” and the “Coach of the Month”, to recognize and celebrate outstanding talent and leadership within the league. These awards will not only serve to inspire current athletes and coaches but also to act as a beacon of motivation for aspiring individuals across Sierra Leone.
The Minister of Sports, Augusta James Teima, expressed her delight, noting that this was the first time a mining company had sponsored the Sierra Leone Premier League.
Madam Teima also conveyed the full support of President Julius Maada Bio, who commended LRMG for aligning with his 5 Big Changers agenda. She further added that the Ministry of Sports would work closely with LRMG to harness the potential of sports in revamping the country’s human capital.
Victor Lewis, Chairman of the Sierra Leone Premier League, expressed his gratitude to LRMG for their transformative partnership.
Mr Lewis said he believed that this collaboration will not only create job opportunities but also promote tourism in Sierra Leone. He asserted that the Leone Rock Premier League, as it is now named, would be the most exciting and impactful season to date.
The announcement of this sponsorship deal was met with great enthusiasm at the official event, attended by various dignitaries, including the Vice President of the Sierra Leone Premier League, the Director of the National Sports Authority, and members of the press. The presence of these individuals further highlights the momentous nature of this partnership and the shared vision for a thriving football ecosystem in Sierra Leone.
As Sierra Leone eagerly awaits the commencement of the Leone Rock Premier League, fans, players, and coaches can anticipate a season filled with renewed vigor and excellence. LRMG’s sponsorship, coupled with their dedication to upholding the values of integrity and professionalism, is set to propel Sierra Leonean football to new heights.